It’s not just a
little yellow box;
it’s a statement.
The Meaning.
The purpose of Snap’s packaging isn't just functional; it embodies the brand's confidence and pride in its craft. The goal is to leave clients with no doubt about Snap’s dedication to quality, care, and customer satisfaction.
The rebrand presented an exciting opportunity to elevate the entire packaging range. Working closely with the Marketing and Supply Chain teams, every detail was scrutinised and refined to align with the renewed brand identity.
The Context.
Snap's packaging comes in various shapes, sizes, and quantities. It ranges from custom business card packs and short-run gift and mailer boxes to large batches of recycled cartons, paper bags, poster tubes, and wrapping paper. Each item is thoughtfully designed to suit the variety of functions and activities that the Centres face every day.